A quick round-up:
Tech Chronicles via the SFGate
Wrangling Web 2.0 at CNet
Wrap-up from Read/WriteWeb
More tidbits in this post and some video, too.
Wednesday, April 25, 2007
Wednesday, April 18, 2007
2 Sessions Left
Ah, the final stretch... So I ended up following Raph over to the Strategy & Business Models track and checked out this, and I'm now back to the Design & User Experience program:
Session
How to Make 27 Million People Hate You
David Crow
Jay Goldman
Track: Design and User Experience
Date: Wednesday, April 18
Time: 4:30pm - 5:20pm
Location: 2018
Radiant Core enjoyed the terrifyingly good fortune of working closely with the Mozilla team to design the official theme for Firefox 2. Designing for a group of users larger than the population of Canada is hard! Learn about the challenges of cross-culture/language/platform application development, and why passionate users are both a blessing and a curse. Plus, we'll share the big secret about great design!
Session
How to Make 27 Million People Hate You
David Crow
Jay Goldman
Track: Design and User Experience
Date: Wednesday, April 18
Time: 4:30pm - 5:20pm
Location: 2018
Radiant Core enjoyed the terrifyingly good fortune of working closely with the Mozilla team to design the official theme for Firefox 2. Designing for a group of users larger than the population of Canada is hard! Learn about the challenges of cross-culture/language/platform application development, and why passionate users are both a blessing and a curse. Plus, we'll share the big secret about great design!
Thoughts, as Promised
As mentioned in last post, this turned out to be great. (Raph Koster had the whole hour as the other guy fell ill).
Thanks to whoever had the foresight to include this in the DUX track.
So what made it good? Firstly, Raph had a lot of smart things to say, and secondly, and maybe more importantly (when giving a talk anyway) he was opinionated - he came with a lot of ideas to share. He just laid it out, and did it as someone who knows what conference speaking is about.
The crux of his presentation was offering a unique perspective to many of the same problems we're confronted with, as website and webapp designers - but coming from a different industry: game design. The parallels are many, as I'm sure many differences can be drawn too, but as the title states, it's about the insights: "Immersive Experiences: Lessons from Game Designers".
I did capture some notes, but was more compelled to listen than record frankly. The basic setup was a game design learning, followed by an anecdote, and then the general best practice that could be drawn. (He made it an entertaining formula.)
The PPT stack is promised on his website soon. See update below.
Meanwhile, here are the titles of the ones I managed to capture (clearly meant to be provocative):
Update 4/23: Newly posted materials
Web 2.0 Expo: Immersive Design
PDF here and audio, too (by way of trippy) and a write-up in Red Herring
Thanks to whoever had the foresight to include this in the DUX track.
So what made it good? Firstly, Raph had a lot of smart things to say, and secondly, and maybe more importantly (when giving a talk anyway) he was opinionated - he came with a lot of ideas to share. He just laid it out, and did it as someone who knows what conference speaking is about.
The crux of his presentation was offering a unique perspective to many of the same problems we're confronted with, as website and webapp designers - but coming from a different industry: game design. The parallels are many, as I'm sure many differences can be drawn too, but as the title states, it's about the insights: "Immersive Experiences: Lessons from Game Designers".
I did capture some notes, but was more compelled to listen than record frankly. The basic setup was a game design learning, followed by an anecdote, and then the general best practice that could be drawn. (He made it an entertaining formula.)
The PPT stack is promised on his website soon. See update below.
Meanwhile, here are the titles of the ones I managed to capture (clearly meant to be provocative):
- The average person is below the average
- Nobody reads the manual (ref. George A Miller: 7 + or - 2)
- Older men act like women
- Cozy Worlds
- Do it everywhere
- Casual gamers can be hardcore
- Audiences kill genres
- Adaptive difficulty has pitfalls (Oblivion)
- Bottom feeding
- Cameras convey psychology
- Avatars are filters
- Never ramp smoothly (Dunbar’s 148.6 aka “the rule of 150")
- They chase the carrot (feedback loops/incentive structures)
- Democracy fails in small groups (<50k>
- Free assignment of guild roles
- There’s 3 kinds of rules
- The map is not the territory
- Content will kill you
- Unpredictable policing
- People are lemmings
- They also make shit up
- Players need to know they will see each other tomorrow
- Make games gamers like
- Topple your kings
- Balance is overrated
Update 4/23: Newly posted materials
Web 2.0 Expo: Immersive Design
PDF here and audio, too (by way of trippy) and a write-up in Red Herring
Currently...
Surprisingly good thus far. Notes forthcoming.
Session
Immersive Experiences: Lessons from Game Designers
Ben Cerveny, Director, Playground Foundation
Raph Koster, President, Areae, Inc.
Track: Design and User Experience
Date: Wednesday, April 18
Time: 2:10pm - 3:00pm
Location: 2022
Game design has dealt with a lot of the interaction issues that designer-developers are just beginning to face today. Ideas like flow, easter eggs, and feature discovery have been used and refined for years by game designers to achieve some of the same user experiences web designers are pursuing now. This session looks to games and other related fields for both inspiration and practical strategies for improving web design.
Session
Immersive Experiences: Lessons from Game Designers
Ben Cerveny, Director, Playground Foundation
Raph Koster, President, Areae, Inc.
Track: Design and User Experience
Date: Wednesday, April 18
Time: 2:10pm - 3:00pm
Location: 2022
Game design has dealt with a lot of the interaction issues that designer-developers are just beginning to face today. Ideas like flow, easter eggs, and feature discovery have been used and refined for years by game designers to achieve some of the same user experiences web designers are pursuing now. This session looks to games and other related fields for both inspiration and practical strategies for improving web design.
Wednesday AM
Admittedly moving a bit slower this AM (4 days of conferencing will knock anyone out). Time to get some coffee, and surf over to the daily schedule to plan the day.
Tuesday, April 17, 2007
Day 3: And that's a wrap
All in all a pretty hit-or-miss day. I guess like any conference I've ever been to, some of the keynotes and sessions are good, and some of them... not so good. I've been doing my best to get to the better ones when I find myself in one that is clearly not going anywhere, but yesterday I have to say it wasn't easy. Sunday and Monday proved to be more interesting for me.
One of today's more enjoyable was "Social Networking Winners & Losers: The Good, the Bad, and the Ugly". A good selection of folks on the panel, and a bit of entertaining cheekiness, too. I've updated that entry with some comments.
Here's some frank thoughts at AppScout discussing another pair of hit and miss.
Here's to hoping for a strong finish tomorrow.
One of today's more enjoyable was "Social Networking Winners & Losers: The Good, the Bad, and the Ugly". A good selection of folks on the panel, and a bit of entertaining cheekiness, too. I've updated that entry with some comments.
Here's some frank thoughts at AppScout discussing another pair of hit and miss.
Here's to hoping for a strong finish tomorrow.
Tuesday, Last Stop
Back to the DUX track...
Session
Corporate Makeover, Web 2.0 Edition
Greg Narain, Co-Founder, Blue Whale Labs
Scott Hirsch, Founder, Management Innovation Group
Tom Hobbs, Adobe
Wendy Owen, Giant Ant
Nadav Savio, Giant Ant
John Zapolski, Management Innovation Group
Track: Design and User Experience
Date: Tuesday, April 17
Time: 4:50pm - 5:40pm
Location: 2022
When will the corporate world catch on to Web 2.0? A little Ajax on the homepage doesn't count. We've invited five well-known designers to take a crack at some large corporate web sites and show us what they've done to make them over, from a design, feature, and user experience standpoint. Get inspiration for your own work and for next year; in 2008 we'll make this a competition open to all attendees!
Session
Corporate Makeover, Web 2.0 Edition
Greg Narain, Co-Founder, Blue Whale Labs
Scott Hirsch, Founder, Management Innovation Group
Tom Hobbs, Adobe
Wendy Owen, Giant Ant
Nadav Savio, Giant Ant
John Zapolski, Management Innovation Group
Track: Design and User Experience
Date: Tuesday, April 17
Time: 4:50pm - 5:40pm
Location: 2022
When will the corporate world catch on to Web 2.0? A little Ajax on the homepage doesn't count. We've invited five well-known designers to take a crack at some large corporate web sites and show us what they've done to make them over, from a design, feature, and user experience standpoint. Get inspiration for your own work and for next year; in 2008 we'll make this a competition open to all attendees!
Currently...
Tuesday, Noon
Just wrapping up Keynote with Eric Schmidt, CEO of Google, and John Batelle... Headed to lunch...
(Very) Quick Notes
- Announces Docs and Spreadsheets
- "Not competitor to MS" (yeah, right) – not about all features/functionality
- Built on web 2.0 framework
- arch transition of old to new tech
- isn't this exceedingly threatening to others in space?
- so many folks use small percentage of word/office – pay lots to use little
- this is free, arguably, all you need
- $3bn for Doubleclick
- what about Google ad tech + Doubleclick
- art vs. science of advertising; google brings the science, Doubleclick, the "art" (read: people, - not algorithms)
- Isn't this dangerous?
- Irony of MS and AT&T crying monopoly
- $1.65bn for Youtube
- "Safe Harbor"
- Viacom suit a "negotiating tactic"
- Google CYC (Claim Your Own Content) - to ease burden of copyright holders from having to monitor their content
- On Jeff Bezos and S3/EC2 – "good start, right principles, google same thing, diff way, we’ll see"
- single co. won’t dominate
- Small playing field handful of co.s can do these deals
- Where's the telcos? Partners not competitors
- Mobile, mobile, mobile – 3g/4g
- Apple? They have desktop type apps
- Eric on Apple Board
Next up...
Session
Social Networking Winners & Losers: The Good, the Bad, and the Ugly
Charlene Li, Forrester Research
Gina Bianchini, Co-founder and CEO, Ning
Matt Cohler, VP Strategy & Business Operations, Facebook
Reid Hoffman, Chairman and President, Products, LinkedIn
Mike Speiser, VP Community, Yahoo!
Track: Marketing and Community
Date: Tuesday, April 17
Time: 1:30pm - 2:20pm
Location: 2002
What is the secret to building successful social networking services? How did sites like Flickr, YouTube, and MySpace become so popular other large web portals had to acquire them? And why did others like Friendster and Orkut miss the mark? This session will discuss the winners (and losers) in social networking, and how social networking techniques are now being applied to online communities in news, finance, sports, and other categories.
Update: This was lively. I particularly enjoyed Gina's newcomer (at least on this panel) frankness, smartness, and a bit of playfulness, too. Reid of LinkedIn was refreshing as well. Mike of Yahoo held his ground but did suffer a bit of scrutiny from the crowd as well as the panelists, being the "big company" of the group (good comment about how tech isn't always the solution; a fixation of silicon valley). Nice insights from Gina and how Ning really is different in several ways, from really opening up the technology to truly internationalizing by handing control to users.
(Very) Quick Notes
- Announces Docs and Spreadsheets
- "Not competitor to MS" (yeah, right) – not about all features/functionality
- Built on web 2.0 framework
- arch transition of old to new tech
- isn't this exceedingly threatening to others in space?
- so many folks use small percentage of word/office – pay lots to use little
- this is free, arguably, all you need
- $3bn for Doubleclick
- what about Google ad tech + Doubleclick
- art vs. science of advertising; google brings the science, Doubleclick, the "art" (read: people, - not algorithms)
- Isn't this dangerous?
- Irony of MS and AT&T crying monopoly
- $1.65bn for Youtube
- "Safe Harbor"
- Viacom suit a "negotiating tactic"
- Google CYC (Claim Your Own Content) - to ease burden of copyright holders from having to monitor their content
- On Jeff Bezos and S3/EC2 – "good start, right principles, google same thing, diff way, we’ll see"
- single co. won’t dominate
- Small playing field handful of co.s can do these deals
- Where's the telcos? Partners not competitors
- Mobile, mobile, mobile – 3g/4g
- Apple? They have desktop type apps
- Eric on Apple Board
Next up...
Session
Social Networking Winners & Losers: The Good, the Bad, and the Ugly
Charlene Li, Forrester Research
Gina Bianchini, Co-founder and CEO, Ning
Matt Cohler, VP Strategy & Business Operations, Facebook
Reid Hoffman, Chairman and President, Products, LinkedIn
Mike Speiser, VP Community, Yahoo!
Track: Marketing and Community
Date: Tuesday, April 17
Time: 1:30pm - 2:20pm
Location: 2002
What is the secret to building successful social networking services? How did sites like Flickr, YouTube, and MySpace become so popular other large web portals had to acquire them? And why did others like Friendster and Orkut miss the mark? This session will discuss the winners (and losers) in social networking, and how social networking techniques are now being applied to online communities in news, finance, sports, and other categories.
Update: This was lively. I particularly enjoyed Gina's newcomer (at least on this panel) frankness, smartness, and a bit of playfulness, too. Reid of LinkedIn was refreshing as well. Mike of Yahoo held his ground but did suffer a bit of scrutiny from the crowd as well as the panelists, being the "big company" of the group (good comment about how tech isn't always the solution; a fixation of silicon valley). Nice insights from Gina and how Ning really is different in several ways, from really opening up the technology to truly internationalizing by handing control to users.
More links
Photos galore on FlickR:
http://www.flickr.com/photos/x180/sets/72157600080666307/
Not sure how much is happening here, but the official Twitter page, too:
http://twitter.com/w2e
- So the plan today is to post whenever possible, but considering yesterday's tech difficulties, I forecast patchiness.
http://www.flickr.com/photos/x180/sets/72157600080666307/
Not sure how much is happening here, but the official Twitter page, too:
http://twitter.com/w2e
- So the plan today is to post whenever possible, but considering yesterday's tech difficulties, I forecast patchiness.
Tuesday, 7AM
Day 3! So yesterday's energy was good. Always exciting to be surrounded by thousands, literally, of like-minded folks, gathering to listen and discuss the state of our industry. The Keynote started with the video I posted yesterday (you'll have to imagine it on a dozen or so massive screens, sprinkled throughout an uber-sized convention hall.)
I wrangled a 5th row seat off to the right. In short, Tim O'Reilly opened it up with some commentary on the evolution of Web 2.0 a bit, and challenged us, the audience, to take it to the next level. He then introduced Jeff Bezos, who started out with a presentation outlining Amazon's new products that embrace and push for a smarter, faster, scalable Web - I'm talking about infrastructure here. This coming from the world's largest bookseller. Obviously prompted questions of why this? And what about your core product Amazon.com? Bezos explained that in building that core service, the company had to innovate technology and processes, physical world and digital, for themselves, and it was natural to take these developments and productize them (I'm paraphrasing here). Truth is, clearly, like any smart Web 1.0 company, they are seeking, searching for, a the next growth opportunity. It's been widely discussed in the industry for some time that Amazon can retain it's undersell-great-products-thru-the-mail as a money-maker for only so long. It's expensive; warehousing, shipping - lots of real-world logistics and overhead. Profit margins are notoriously small; all about volume. So the question for some time really has been, What's next for Amazon? Here's his answer. Or part of it anyway. He mentioned they have much more cooking. We'll have to just see how it plays out.
Included in his preso he outlined 2 major Web Services: the new EC2 (Elastic Compute Cloud) as well as S3 (Simple Storage Service). Interesting. And rather than trying to explain them, I'll let him do the talking. But they both focus on cost-effective, scalable, on-demand storage and server technology.
What does that mean for us? Ideally - if he is to be believed - even more ability to create, produce (read: all things Web 2.0) and now, completing the picture: Serve, cost-effectively (really cost-effectively, en masse), products and services on the Web.
+ Update with video here.
Next John Battelle chaired a panel with Mena Trott, Joe Kraus, and Jay Adelson discussing each of their adventures and insights in a Web 2.0 world. This was fun, and I found Joe Kraus (of JotSpot and now Google) particularly focused and smart.
That's it for now. Gotta get over there!
Monday Keynote details here:
http://www.web2expo.com/pub/w/53/keynotes.html#Monday
I wrangled a 5th row seat off to the right. In short, Tim O'Reilly opened it up with some commentary on the evolution of Web 2.0 a bit, and challenged us, the audience, to take it to the next level. He then introduced Jeff Bezos, who started out with a presentation outlining Amazon's new products that embrace and push for a smarter, faster, scalable Web - I'm talking about infrastructure here. This coming from the world's largest bookseller. Obviously prompted questions of why this? And what about your core product Amazon.com? Bezos explained that in building that core service, the company had to innovate technology and processes, physical world and digital, for themselves, and it was natural to take these developments and productize them (I'm paraphrasing here). Truth is, clearly, like any smart Web 1.0 company, they are seeking, searching for, a the next growth opportunity. It's been widely discussed in the industry for some time that Amazon can retain it's undersell-great-products-thru-the-mail as a money-maker for only so long. It's expensive; warehousing, shipping - lots of real-world logistics and overhead. Profit margins are notoriously small; all about volume. So the question for some time really has been, What's next for Amazon? Here's his answer. Or part of it anyway. He mentioned they have much more cooking. We'll have to just see how it plays out.
Included in his preso he outlined 2 major Web Services: the new EC2 (Elastic Compute Cloud) as well as S3 (Simple Storage Service). Interesting. And rather than trying to explain them, I'll let him do the talking. But they both focus on cost-effective, scalable, on-demand storage and server technology.
What does that mean for us? Ideally - if he is to be believed - even more ability to create, produce (read: all things Web 2.0) and now, completing the picture: Serve, cost-effectively (really cost-effectively, en masse), products and services on the Web.
+ Update with video here.
Next John Battelle chaired a panel with Mena Trott, Joe Kraus, and Jay Adelson discussing each of their adventures and insights in a Web 2.0 world. This was fun, and I found Joe Kraus (of JotSpot and now Google) particularly focused and smart.
That's it for now. Gotta get over there!
Monday Keynote details here:
http://www.web2expo.com/pub/w/53/keynotes.html#Monday
Monday, April 16, 2007
Videos on YouTube
I'm sure some high-quality videos will be coming out in the days following the conference, but here are a couple courtesy of YouTube:
The Keynote intro. Pretty slick on the big screen:
Eric Schmidt, Google CEO, in Keynote talk with John Batelle:
ALSO: I'm bookmarking this one, not from this conference, but related. Jesse James Garrett on coining "Ajax" (6 snippets, very good): http://www.scribemedia.org/2006/10/01/jesse-james-garrett/
The Keynote intro. Pretty slick on the big screen:
Eric Schmidt, Google CEO, in Keynote talk with John Batelle:
ALSO: I'm bookmarking this one, not from this conference, but related. Jesse James Garrett on coining "Ajax" (6 snippets, very good): http://www.scribemedia.org/2006/10/01/jesse-james-garrett/
Monday Afternoon Session
Back! Very spotty connectivity here this afternoon, but here's some notes while I'm able to log-in. Ironic, too, as yesterday I was just thinking how cool it was that Adobe was sponsoring the free wi/fi, and all day yesterday it worked without a hitch. I guess it makes sense as the conference hit critical mass today (i.e., this place is awash with geeks and laptops).
Session Details
The Arrival of Web 2.0: The State of the Union on Browser Technology
Rael Dornfest, Founder and CEO, Values of n, Inc.
Brendan Eich, Chief Architect of Mozilla, Mozilla Foundation
Charles McCathieNevile, Chief Standards Officer, Opera software
Chris Wetherell, Google, Inc.
Chris Wilson, Microsoft Corporation
Track: Design and User Experience
Date: Monday, April 16
Time: 1:30pm - 2:30pm
Location: 2003
The rise of modern, standards-based browsers like Firefox and Safari helped Web 2.0 achieve liftoff in 2004. Now that IE7 has joined the party, we've seen the emergence of a fairly stable assortment of capable browsers that can actually keep up with the state of the Web. So where are we with browsers? What new techniques can designers use with confidence? How will open standards evolve from here?
Jon's Quick Notes
- Question posed: What was the Tipping Point to Web 2.0?
- Moores Law
- Stagnation in desktop software
- Growth and availablity of content, services, natural progression to mash-ups
- Simply by giving it a name for people to rally around: JJG coining “Ajax”
- Proliferation of open source (reaction to stagnating desktop?)
- Firefox!
- Google showed the way?
- Simple: as older browsers disappeared, more capability/simple numbers
- Quesion posed: Loss of learning/no view source?
- Bar certainly raised (pics of me my mum and cat to applications/mash ups)
- Web built on vew source/copy/paste – achieved a measure of success
- APIs don’t offer undersanding of underpinnings
- Response to flash?
- No more browser wars/ w3c – no interest in proprietary advantage
- “Reboot computer replaced by Restart your browser”
All in all, a lively and entertaining discussion with some solid panelists.
Session Details
The Arrival of Web 2.0: The State of the Union on Browser Technology
Rael Dornfest, Founder and CEO, Values of n, Inc.
Brendan Eich, Chief Architect of Mozilla, Mozilla Foundation
Charles McCathieNevile, Chief Standards Officer, Opera software
Chris Wetherell, Google, Inc.
Chris Wilson, Microsoft Corporation
Track: Design and User Experience
Date: Monday, April 16
Time: 1:30pm - 2:30pm
Location: 2003
The rise of modern, standards-based browsers like Firefox and Safari helped Web 2.0 achieve liftoff in 2004. Now that IE7 has joined the party, we've seen the emergence of a fairly stable assortment of capable browsers that can actually keep up with the state of the Web. So where are we with browsers? What new techniques can designers use with confidence? How will open standards evolve from here?
Jon's Quick Notes
- Question posed: What was the Tipping Point to Web 2.0?
- Moores Law
- Stagnation in desktop software
- Growth and availablity of content, services, natural progression to mash-ups
- Simply by giving it a name for people to rally around: JJG coining “Ajax”
- Proliferation of open source (reaction to stagnating desktop?)
- Firefox!
- Google showed the way?
- Simple: as older browsers disappeared, more capability/simple numbers
- Quesion posed: Loss of learning/no view source?
- Bar certainly raised (pics of me my mum and cat to applications/mash ups)
- Web built on vew source/copy/paste – achieved a measure of success
- APIs don’t offer undersanding of underpinnings
- Response to flash?
- No more browser wars/ w3c – no interest in proprietary advantage
- “Reboot computer replaced by Restart your browser”
All in all, a lively and entertaining discussion with some solid panelists.
Tech Difficulties & AM Sessions
Bummer, first technical glitch of the show. The complimentary wi/fi goes kaput for me whenever I go into the west wing of Moscone, which is were my first 2 sessions were. No worries, updates here:
Both were panels, and a nice break from yesterday's workshops.
For the first I went with the discussion about "traditional media" and Web 2.0. Good talk, but we could have certainly used more time (much shorter than yesterday's Workshops). Things had to wrap up when they were really just getting started. Beyond the expected journalists vs. bloggers debate, the panel also got into distribution and aggregation (read: google) vs. content creators (read: traditional media, like the AP), and "citizen content", i.e., bloggers and man-on-the-street reporting. Ultimately, it was agreed that content is still king, and the sooner creators of content embrace the distribution tools of Web 2.0 and market leader aggregators like Google, the better.
It's back to the relienquishing control thing. I, for one, can't see a world without reporting that is backed by what I'm going to call "institutional integrity" (am I stating the obvious here? I hope so) - institutions can be held accountable, commended when doing well and reprimanded when not. Granted, daily business operations will have to change significantly, but it has a large part to play and the key is using UGC (user-generated content) to augment what the AP already does.
Panel Details
Session 1
Media 2.0: How Web 2.0 is Transforming Traditional Media
Charlene Li, Forrester Research
Oliver Muoto, VP, Business Development, vFlyer
Gabe Rivera, TechMeme
Ted Shelton, The Personal Bee
Rich Skrenta, Co-founder and CEO, Topix
Track: Strategy and Business Models
Date: Monday, April 16
Time: 9:00am - 9:50am
Location: 2009
When Web 1.0 first came on the scene 10 years ago, print media published web sites that basically contained online versions of their print publications. Readers were expected to go on the web sites and read a static, electronic version of a newspaper or magazine. This approach and attitude is changing dramatically, as traditional media sites are becoming more interactive and aggressively seeking to develop active online readers. Bloggers are getting funded to produce new micropublishing ventures, and other sites like Digg and YouTube are creating new ways for stories and media to be discovered.
Session 2
The Lost Remote: The Internet Video Revolution
Liz Gannes, gigaom
Jay Adelson, CEO, Digg/Revision3
Erik Hachenburg, CEO, Metacafe
Howard Lindzon, Creator and Founder, Wallstrip
Marc Siry, VP of Product Management & Design, >nbbc / NBC Universal
Dirk-Willem van Gulik, The Apache Software Foundation - Board Member, Joost
Track: Strategy and Business Models
Date: Monday, April 16
Time: 10:10am - 11:00am
Location: 2009
As the major TV networks continue to deal with ratings loss and falling advertising revenue, internet video has established itself as a viable web property for billion-dollar companies like Google, and original content producers alike. This panel made up of analysts, pioneering online advertisers, and content producers will examine new trends in IPTV market reach, explaining how to get the most bang for your buck.
-- Now for a break. I'll see you at 1:30.
Both were panels, and a nice break from yesterday's workshops.
For the first I went with the discussion about "traditional media" and Web 2.0. Good talk, but we could have certainly used more time (much shorter than yesterday's Workshops). Things had to wrap up when they were really just getting started. Beyond the expected journalists vs. bloggers debate, the panel also got into distribution and aggregation (read: google) vs. content creators (read: traditional media, like the AP), and "citizen content", i.e., bloggers and man-on-the-street reporting. Ultimately, it was agreed that content is still king, and the sooner creators of content embrace the distribution tools of Web 2.0 and market leader aggregators like Google, the better.
It's back to the relienquishing control thing. I, for one, can't see a world without reporting that is backed by what I'm going to call "institutional integrity" (am I stating the obvious here? I hope so) - institutions can be held accountable, commended when doing well and reprimanded when not. Granted, daily business operations will have to change significantly, but it has a large part to play and the key is using UGC (user-generated content) to augment what the AP already does.
Panel Details
Session 1
Media 2.0: How Web 2.0 is Transforming Traditional Media
Charlene Li, Forrester Research
Oliver Muoto, VP, Business Development, vFlyer
Gabe Rivera, TechMeme
Ted Shelton, The Personal Bee
Rich Skrenta, Co-founder and CEO, Topix
Track: Strategy and Business Models
Date: Monday, April 16
Time: 9:00am - 9:50am
Location: 2009
When Web 1.0 first came on the scene 10 years ago, print media published web sites that basically contained online versions of their print publications. Readers were expected to go on the web sites and read a static, electronic version of a newspaper or magazine. This approach and attitude is changing dramatically, as traditional media sites are becoming more interactive and aggressively seeking to develop active online readers. Bloggers are getting funded to produce new micropublishing ventures, and other sites like Digg and YouTube are creating new ways for stories and media to be discovered.
Session 2
The Lost Remote: The Internet Video Revolution
Liz Gannes, gigaom
Jay Adelson, CEO, Digg/Revision3
Erik Hachenburg, CEO, Metacafe
Howard Lindzon, Creator and Founder, Wallstrip
Marc Siry, VP of Product Management & Design, >nbbc / NBC Universal
Dirk-Willem van Gulik, The Apache Software Foundation - Board Member, Joost
Track: Strategy and Business Models
Date: Monday, April 16
Time: 10:10am - 11:00am
Location: 2009
As the major TV networks continue to deal with ratings loss and falling advertising revenue, internet video has established itself as a viable web property for billion-dollar companies like Google, and original content producers alike. This panel made up of analysts, pioneering online advertisers, and content producers will examine new trends in IPTV market reach, explaining how to get the most bang for your buck.
-- Now for a break. I'll see you at 1:30.
Monday, 7AM
It's early. Another sunny day in San Francisco. Perusing Monday's schedule over some coffee...
So I was just talking with someone last night (a young-ish vis design guy) and he was just lamenting how the job market is increasingly looking for "designers", but what they really mean is "developers with some design experience", and not "designers with a bit of developer experience" - he firmly fell in the latter camp. Didn't sound good to me - I mean design is design and dev is dev. Granted, it's awesome if you excel at both, but in my experience I've met only a very, very few that excel at both equally. And for a design position I feel like Design should come first (duh). Anyway, as I was saying, check out the first session in the DUX track:
"The New Hybrid Designer"
Web design may still be in its infancy compared to other design fields, but the changes have often occurred in leaps and bounds -- whether it's the adoption of a new technology or a social shift. Modern web design requires the coding savviness of a developer coupled with the aesthetics and user awareness of a designer. What does this New Creative look like? What skills has she picked up that are essential for competing in today's changing job market, and how does she stay current on the latest trends? This panel will explore how the advent of the social and participatory Web has changed the role of the designer, and provide insight into what you need to know today to design for tomorrow's Web.
... That's a firm maybe. There is this as well:
"Media 2.0: How Web 2.0 is Transforming Traditional Media"
... Very appropriate.
Wow, these are pretty quick sessions, under an hour (otherwise I'd session hop). And then the day ends with a series of Keynotes including Bezos, execs from Digg, Six Apart, Adobe, etc... should be good!
I'll keep you posted (literally), from the session floor...
So I was just talking with someone last night (a young-ish vis design guy) and he was just lamenting how the job market is increasingly looking for "designers", but what they really mean is "developers with some design experience", and not "designers with a bit of developer experience" - he firmly fell in the latter camp. Didn't sound good to me - I mean design is design and dev is dev. Granted, it's awesome if you excel at both, but in my experience I've met only a very, very few that excel at both equally. And for a design position I feel like Design should come first (duh). Anyway, as I was saying, check out the first session in the DUX track:
"The New Hybrid Designer"
Web design may still be in its infancy compared to other design fields, but the changes have often occurred in leaps and bounds -- whether it's the adoption of a new technology or a social shift. Modern web design requires the coding savviness of a developer coupled with the aesthetics and user awareness of a designer. What does this New Creative look like? What skills has she picked up that are essential for competing in today's changing job market, and how does she stay current on the latest trends? This panel will explore how the advent of the social and participatory Web has changed the role of the designer, and provide insight into what you need to know today to design for tomorrow's Web.
... That's a firm maybe. There is this as well:
"Media 2.0: How Web 2.0 is Transforming Traditional Media"
... Very appropriate.
Wow, these are pretty quick sessions, under an hour (otherwise I'd session hop). And then the day ends with a series of Keynotes including Bezos, execs from Digg, Six Apart, Adobe, etc... should be good!
I'll keep you posted (literally), from the session floor...
Sunday, April 15, 2007
Day 1: And that's a wrap!
So all in all, a good start, especially considering its a Sunday. I was surprised at the turn out, actually - usually the conference doesn't really get going until the Keynote, which isn't until Monday. Very mellow vibe, and good folks all around.
The DUX track, on this first day, has been pretty basic thus far, covering stuff I am very familiar with. But I have high hopes that we will be ramping up pretty quickly as the week goes on. One of the day's highlights for sure has been the breaks, offering the opportunity to mix with fellow conference goers. I've met folks from AOL to Intel, from Ruby-on-Rails developers to "technopreneurs" from Malaysia - lots of animated conversation and excitement about the prospects of Web 2.0 and beyond.
Until tomorrow!
The DUX track, on this first day, has been pretty basic thus far, covering stuff I am very familiar with. But I have high hopes that we will be ramping up pretty quickly as the week goes on. One of the day's highlights for sure has been the breaks, offering the opportunity to mix with fellow conference goers. I've met folks from AOL to Intel, from Ruby-on-Rails developers to "technopreneurs" from Malaysia - lots of animated conversation and excitement about the prospects of Web 2.0 and beyond.
Until tomorrow!
Presentation Materials (2)
Posted here as soon as available...
Update 4/17: Here we go...
http://particletree.com/web2expo/d2d.pdf
Update 4/17: Here we go...
http://particletree.com/web2expo/d2d.pdf
Sunday Afternoon Workshop
Continuing with the Design and User Experience (DUX from here fwd) Track...
Workshop
Web 2.0 as a UI Paradigm: Design and Development
Roger Billerey-Mosier, Software Developer, Trulia, Inc.
Ryan Campbell, Co-founder, Infinity Box, Inc
Track: Design and User Experience
Date: Sunday, April 15
Time: 2:00pm - 5:00pm
Location: 2003
RIAs are client/server apps that run in your browser but with desktop-like capabilities. They give users the benefits of customizable interfaces, instant feedback (no reload), and apparent performance gains (smaller chunks of the page can be generated and loaded faster than the whole page). But they come at significant costs: good old HTML and JavaScript were never really designed to do this. Flash, Java, and desktop programs are viable alternatives, but they also carry performance and usability baggage, like slow load times, loss of layout flexibility, none of the search engine optimization afforded by HTML, and non-standard widgets.
Task-focused UIs emphasize the user's core task and enable non-core tasks to be performed transparently, without losing the main focus. When shopping for houses or CDs, looking at the product listing is core, and logging in or out, putting items in your cart, or emailing friends item descriptions are non-core tasks that should be enabled transparently.
This presentation surveys the landscape of RIAs, discusses pros and cons of available RIA platforms, and delves into the technical issues involved in writing AJAX/DHTML applications and designing task-focused user interfaces with RIA characteristics.
Workshop
Web 2.0 as a UI Paradigm: Design and Development
Roger Billerey-Mosier, Software Developer, Trulia, Inc.
Ryan Campbell, Co-founder, Infinity Box, Inc
Track: Design and User Experience
Date: Sunday, April 15
Time: 2:00pm - 5:00pm
Location: 2003
RIAs are client/server apps that run in your browser but with desktop-like capabilities. They give users the benefits of customizable interfaces, instant feedback (no reload), and apparent performance gains (smaller chunks of the page can be generated and loaded faster than the whole page). But they come at significant costs: good old HTML and JavaScript were never really designed to do this. Flash, Java, and desktop programs are viable alternatives, but they also carry performance and usability baggage, like slow load times, loss of layout flexibility, none of the search engine optimization afforded by HTML, and non-standard widgets.
Task-focused UIs emphasize the user's core task and enable non-core tasks to be performed transparently, without losing the main focus. When shopping for houses or CDs, looking at the product listing is core, and logging in or out, putting items in your cart, or emailing friends item descriptions are non-core tasks that should be enabled transparently.
This presentation surveys the landscape of RIAs, discusses pros and cons of available RIA platforms, and delves into the technical issues involved in writing AJAX/DHTML applications and designing task-focused user interfaces with RIA characteristics.
Presentation Materials (1)
They are promised. Will post as soon as available.
Update 4/17: Here we go...
http://www.gotomedia.com/goto/web2expo/workshop/
Update 4/17: Here we go...
http://www.gotomedia.com/goto/web2expo/workshop/
Bookmarks
From Kelly's workshop:
- http://www.extremeprogramming.org/
- http://www.controlchaos.com/
- http://gotomedia.com/services.html
- http://www.nngroup.com/reports/prototyping (video)
- http://www.axure.com
- http://wufoo.com/
- http://www.djangoproject.com/
- http://plone.org/
- http://www.rubyonrails.org/
- http://www.asp101.com/
- http://gotomedia.com/gotoreport/december2006/index.html
Sunday Workshop
Kicking off the Design & UX Track ...
Workshop
The Iterative App: From Discord to Design
Kelly Goto, Principal and Founder, gotomedia
Nicole Armbruster, gotomedia
Track: Design and User Experience
Date: Sunday, April 15
Time: 9:30am - 12:30pm
Location: 2003
Due to the diverse demands of clients, bosses, engineers, and designers, web application design has reached a new level of frenzy and discord. Kelly Goto can help you refine your application development process and project management to an art form. Learn the behind-the-scenes techniques for rapid prototyping and learn to include iterative usability testing cycles in your project development. Discover how to verify requirements before you code by employing PDF prototypes and HTML click-throughs. With a collaborative mindset and the proper process in place, your organization's design and engineering teams can work together and launch the "iterative app" successfully.
-- Late start due to registration, etc. So far, big warm and fuzzy intro; just now getting into our agenda...
Workshop
The Iterative App: From Discord to Design
Kelly Goto, Principal and Founder, gotomedia
Nicole Armbruster, gotomedia
Track: Design and User Experience
Date: Sunday, April 15
Time: 9:30am - 12:30pm
Location: 2003
Due to the diverse demands of clients, bosses, engineers, and designers, web application design has reached a new level of frenzy and discord. Kelly Goto can help you refine your application development process and project management to an art form. Learn the behind-the-scenes techniques for rapid prototyping and learn to include iterative usability testing cycles in your project development. Discover how to verify requirements before you code by employing PDF prototypes and HTML click-throughs. With a collaborative mindset and the proper process in place, your organization's design and engineering teams can work together and launch the "iterative app" successfully.
-- Late start due to registration, etc. So far, big warm and fuzzy intro; just now getting into our agenda...
Sunday, 7AM
Ah, blogger. Gotta love it. I awoke this morning thinking a blog would be the best way to do this, so here I am. Took me all of 3 minutes to get to typing this first post (let' see if this proves to be interesting).
The plan: 4 days of blogging from the Moscone Center at the 2007 Web 2.0 Conference. The fundamentals:
For now, time to get some breakfast, and make my way over there...
The plan: 4 days of blogging from the Moscone Center at the 2007 Web 2.0 Conference. The fundamentals:
- Conference Website
- Conference by Track
- Keynotes
- And the Days' Schedules (no shortage of stuff to do, that's for sure)
For now, time to get some breakfast, and make my way over there...
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